Weekly update: Adidas opens new flagship store in Berlin

Updated: Mar 5

Adidas opens new flagship store in Berlin


German sportswear brand Adidas opened its new Originals flagship store in Berlin Mitte on Friday. The new store on Münzstraße has several cool features focused on sustainability, including the repurposing of one of the original benches from the Munich 1972 Summer Olympics. 


Adidas shoes. Photo: Chuttersnap via Unsplash


No Oktoberfest, no Lederhosen or Dirndl sales - what next?


Following the cancellation of the Oktoberfest due to the coronavirus pandemic, many fashion companies who rely on sales of the traditional Bavarian costumes each Autumn have struggled. In an interview with German newspaper Handelsblatt, Sonja Rajeller, founder of Oktoberfest fashion label Almsliebe, opens up about the difficulties for her business and shares details of her new venture: slow fashion website ECOllections.de, which she has founded alongside her sister Stefanie.